The National Basketball Association (NBA) has expanded its content partnership with YouTube, allowing fans in India to livestream NBA games and marquee events on the league’s global YouTube channel for the remainder of the 2024-25 season.
The collaboration includes weekly regular-season games, NBA All-Star 2025, select NBA Playoff games, and the 2025 NBA Finals presented by YouTube TV. To further engage viewers, the NBA is partnering with popular YouTube creators, starting with comedy duo Jordindian, who livestreamed the State Farm® All-Star Saturday Night on Feb. 16.
“Expanding our collaboration with YouTube to livestream NBA games and events in India reflects our commitment to making the excitement of NBA basketball more accessible,” said Sunny Malik, NBA India Business Head of Global Partnerships and Media.
NBA games are also available in India through NBA League Pass via the NBA App. Fans can stay updated via @NBAIndia on social media platforms.