PVR INOX’s Passport Subscription Service Surpasses 50,000 Subscriptions in Two Weeks, South Indian Fans Lead the Charge

PVR INOX, India’s leading multiplex chain, has made waves in the entertainment industry with the astounding success of its latest offering, the second edition of the Passport subscription service. In a remarkable feat, PVR INOX has sold over 50,000 passports within just two weeks of its launch, indicating an overwhelming response from movie enthusiasts across the country.

Notably, South Indian cinema aficionados have played a significant role in driving this success, with a staggering 60% of the total subscriptions being attributed to them. This surge in demand from the South underscores the widespread appeal and popularity of the Passport service in regions where cinema is deeply ingrained in the cultural fabric.

In response to the unprecedented demand, PVR INOX has taken proactive measures by opening more subscriptions for sale and extending the registration period. This strategic move aims to cater to the growing interest and ensure that more movie buffs can partake in the enhanced cinematic experience offered by Passport.

Early usage trends and insights further validate the success of the Passport subscription service. Among the diverse array of movies available, “Shaitaan” has emerged as the top choice among Passport subscribers, reflecting the varied cinematic preferences within the subscriber base.

The resounding success of PVR INOX’s Passport subscription service underscores the company’s commitment to providing innovative and audience-friendly movie-watching solutions. By leveraging technology and catering to the evolving needs of cinephiles, PVR INOX continues to strengthen its bond with audiences and contribute to the vibrancy of the cinema ecosystem in India.