
The innovative concept redefines modern living through wellness-focused design, services, and community engagement
Gera Developments Private Limited (GDPL), a trailblazer in real estate innovation, has introduced India’s first WellnessCentric Homes™, a breakthrough concept designed to make holistic wellness an everyday reality. After its pathbreaking ChildCentric® Homes, Gera once again raises the bar for modern living by creating spaces that nurture mind, body, and spirit through thoughtful design, wellness programs, and community experiences.
The WellnessCentric Homes™ integrate wellness at every level — from layouts that ensure optimal air, light, and comfort to expert-led services including yoga, Pilates, aqua aerobics, and nutrition consultations. The initiative is structured around a proprietary ‘3-tier Habit Infrastructure’ — Nudge, Support, and Sustain — encouraging residents to adopt lasting healthy habits.
Adding star power and authenticity to this vision, Hrithik Roshan has been announced as the brand ambassador. Known for his disciplined approach to fitness and balance, Hrithik embodies the essence of Gera’s wellness philosophy.
Rohit Gera, Managing Director, Gera Developments, said, “With WellnessCentric Homes™, we’ve created ecosystems that empower residents to live balanced, healthier lives — effortlessly integrating wellness into daily living.”
With this initiative, Gera Developments continues its legacy of innovation and customer-first thinking, redefining the concept of home as a space that supports not just living, but thriving.
