India is undergoing a major demographic shift, with its senior population projected to exceed 347 million by 2050. This transformation is reshaping care needs, as seniors increasingly seek wellness-focused lifecare and lifestyle solutions. Recognising the urgency, the 6th ASLI Ageing Fest, organised by the Association of Senior Living in India (ASLI) with PwC as Knowledge Partner and JLL as Research Partner, provided a platform for dialogue and collaboration among stakeholders on the future of senior care.
The PwC–ASLI survey released at the Fest highlights growth drivers, emerging service models, and systemic challenges facing the sector. It calls for a multi-pronged approach emphasising innovation, workforce development, financial solutions, regulatory reform, and enabling infrastructure to meet the evolving needs of India’s ageing populace.
Rajit Mehta, Chairman, ASLI, said: “The aspirations of seniors are evolving very rapidly and we need to empower them with choice, dignity, and seamless care. Technology in the Indian context is not an option but an imperative that will help scale up, ensure quality and efficiency.”
Dr. Rana Mehta, PwC India Partner & Leader–Health Advisory, added: “The future of senior care in India is poised for a major transformation—thanks to new care models, technology and a skilled workforce. But for this to truly succeed, we need to solve for affordable insurance, clear regulations, and greater investment in innovation.”
Survey insights reflect optimism, with 83% of stakeholders confident about sector growth over the next 15 years. Providers plan service diversification into assisted living (75%), home care (50%), nursing care (42%), mental engagement services (42%), and telehealth (37.5%). Workforce training, insurance coverage, and regulatory reform remain critical priorities.
The Fest also featured partners including RTR – Ready to Retire (Bajaj Capital), Paranjape Schemes, Bridge Health, Heyday, Cradle of Life, Emoha, and Alphind, underscoring the sector’s collective commitment to reimagining ageing in India.