Detailing Notch, an auto-care brand co-founded by Shivam and Gautam Budhiraja, has expanded its product portfolio with the launch of multiple new solutions aimed at simplifying everyday vehicle maintenance.
The company said the newly introduced range includes a herbal rat repellent spray, waterless wash solutions, ceramic wash shampoos, anti-fog and glass cleaning kits, microfiber dusters with wax coating, and scratch and rust removers. The additions are intended to address common vehicle care challenges such as dust accumulation, weather exposure, and routine wear and tear.
According to the company, the expanded lineup builds on its existing range of waterless cleaning products, coatings, and surface care solutions. It said the portfolio remains curated to focus on practical applications rather than scale, targeting ease of use and consistent performance in day-to-day conditions.
Shivam Budhiraja, Co-Founder, Detailing Notch, said the new products were developed to address inconsistencies faced by vehicle owners in regular usage. Gautam Budhiraja, Co-Founder, added that the focus is on making auto care less time-consuming and more adaptable to daily routines.
The company said the products have been developed based on insights from its automotive platform Team Car Delight and tested under Indian conditions, including dust, heat, and rain. It added that in-house manufacturing allows greater control over formulations and quality.
Detailing Notch said the expansion aligns with its focus on promoting routine-driven vehicle maintenance through its #DetailingAtHome initiative.